As we wave goodbye to 2021, we wanted to take this opportunity to thank our brilliant members, partners, investors, and of course, the magnificent O-team. Thank you for helping us achieve so many amazing things this year and helping us charge forward in our mission of making sure that all clothing is worn.
We’ve enjoyed soaring growth in the past 12 months; adding 155 new faces to the team across the globe, rapidly expanding our team to an assortment of exciting new locations, all whilst remaining a tightly-knit bunch! This growth, propelled by our
Series C funding, enabled us to massively scale our operations worldwide. We opened in a number of new territories, including the USA, and added a state-of-the-art UK distribution centre, which will allow us to help even more fabulous brands match their end-of-season pieces with fashion lovers, launching us forward into a future without fashion waste.
Innovation is at the heart of everything we do, and 2021 showed no exception; our tech, product and engineering teams developed a vast range of cutting-edge technological solutions for both our B2B and B2C marketplaces; such as our smart-pricing functionality, real-time insight dashboard, and expanding our Data-Made testing capabilities, to name a few. We’re excited to launch forward in the new year with further innovations to make the entire Otrium experience ever-more dynamic.
In order to help us fully commit to making a more positive impact, we hired a brand new sustainability team! They hit the ground running by carrying out truly informative impact reports that will help us chart our environmental impact on a yearly basis. We teamed up with Good On You and introduced the Conscious filter to help our customers make more informed choices. As the leading sources for fashion brand sustainability ratings, we’ve been able to highlight brands on Otrium that go the extra mile to be more sustainable.
Of course, none of this would have been possible without our fabulous brand partners, to which we've added many new exciting names this year. Nor would it have been possible without our fantastic, fashion-loving members, all 3.5 million of them.
Otrium’s made some monumental steps forward in 2021, but we now look on to 2022 with even bigger plans to help achieve our purpose of making sure every piece of clothing produced is worn. Thank you for being a part of our growth journey, we’re looking forward to sharing with you more exciting news in the new year!